Retail
The demands on a ‘brick-and-mortar store experience’ are constantly growing, because it competes directly with the convenient supply via digital distribution channels. But what do customers want from a brick-and-mortar store? Our many years of experience with digital signage systems that play out media in image and sound on screens at the POS have extended our knowledge.
We guide your customers’ shopping experiences through sensor APIs, sometimes playfully and sometimes supportively. We network all digital customer touchpoints for holistic in-house control and bring together all the relevant data needed for this. And we offer you the opportunity to market your displays for target group-specific advertising.
Do you have the same goals? Then let’s talk. Why not make an appointment now for a demo of our data platform?
Digital Signage Software
Our central, dynamic Content Management System — cloud-based or on-premises — to play out information, self-promotion or third-party adverts.
Application
- Interactive and dynamic systems with high levels of automation
- Wayfinding systems
- Digital signage network across locations
- Instore analytics
- DOOH
Web interface
- Extensive white label templates for individual contents
- Cross-platform widgets such as the inclusion of weather, social media channels etc.
- System basis designed for multilingual application
- Creation of individual dashboards
Rights management
- Extensive and powerful rights management
- AD/Ldap and single-sign-on integration
Media and content
- Images, texts, videos, websites, PDF, PPT, music, dynamic data, streaming, RSS feeds, interactivity, triggers, and sensors
- Synchronized screen content control
- Split-screen module
- Highest level of scalability of the number of players possible
Instore Analytics
DSGVO-konforme IoT-Sensoren erfassen alle relevanten Daten
Beispielsweise People Count (Kundenzutritte, Geschlechteranalyse, etc.), People Flow (Verweildauer, Wegeanalyse, etc.) oder View Direction
Praktisches Dashboard mit allen Daten an einem Ort
Schnittstellen zu allen gängigen Business-Intelligence-Tools
Integration
- Simple installation and monitoring
- Standardized installation instructions
- Compatible with all relevant output media such as displays, monitors, tablets, and smartphones through HTML5 client
- Control of playout systems as well as groups of individual systems that can be configured in any way
- Screens can be operated via smartphone
Monitoring
- Process and Service Level Agreements to ensure compliance with the broadcasting quota
- Device management functions through sophisticated mobile management system
Marketing
- Addressing retail media budgets: Connection to SSPs for marketing programmatic contents
- Automated modulation: including Programmatic Advertising, criteria selection, round robing, time-controlled blocks
Success monitoring/Reporting
- Output of performance indicators for booked campaigns from third parties (without personalization)
- Inclusion of existing data sources for cross-channel reporting and measuring (sales) success
Sustainability
- Green signage focus through energy saving: Time management, display times, and screen control
- Reuse of existing hardware
- Resource-saving advertising distribution
Our memberships
Mehrwerte für dich
Your added value
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Consultancy and orientation support
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Generating customer data for recommendations
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Target-group specific playout of campaigns – in real time
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Increased sales and reinforced customer loyalty
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Increased promotion rebate
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New revenue streams in store: Turnover from third party advertising
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Process optimization and cost savings
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Measuring and documenting successes
Technologiepartner
Do you have any questions or would you like more information, individually tailored to your requirements? Then get in touch with Patrick or Sascha!

Patrick Schröder
Head of Digital Signage / Sales
pschroeder@dimedis.de Get in touch
Sascha Printz
Sales Manager
sprintz@dimedis.de Get in touch