Retail Experience
A central pan-European digital signage solution for XXXLutz
Technology
- Integrator: Radio P.O.S.
- Consultant Experience: Qommmunicate! GmbH
- Hardware: u. a. Samsung Displays
Challenge
XXXLutz gave us the task of merging the previous multinational digital signage systems for displays, video walls, outdoor steles, etc. and integrating interactive service terminals and complex product configurators in the process. The focus was also on economic factors, i.e. no additional major hardware investments and a significant reduction in maintenance costs.
Solution
Our Software as a Service (SaaS) is already being used by XXXLutz in more than 2,000 instances at various international locations — and the number of installations is constantly growing. It forms the basis and the structure for a multinational network with all the roles, channels, and technical presets. XXXLutz is able to use the existing operating system for the installed Samsung displays with our solution for content playout — additional mini PCs are not required. Our criteria booking system also allows for national themed channels, location-based differentiation, and specific user roles via rights management.